Faces of Pride
Asset Activation
Proud to be PrEPPED (CDPHE)
Our client at CDPHE came to us looking for the next big promotional piece for the Proud To Be PrEPPED campaign that we could use to promote the members of Denver’s diverse LGBTQ+ community. We could’ve gone the easy route and created a variety of cheap tchotchkes, but instead we took it a step further and used it as an opportunity to tell the stories of several proud Denver individuals.
In order to be as inclusive as possible, we created the calendar to be completely bilingual, featuring translations in both English and Spanish. On each page of the calendar, we feature different folks from the LGBTQ+ community, where they share what they are proud of.
Disciplines: art direction, photography, events
agency: amelie company / art director: daniel alfonzo / sr. art director: mia nogueira
sr. copywriter: rachel edwards / photographer: anderson gonzalez
